William Hill Promo Code

Bet £10 Get £40 - Mobile Only
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18+. Play Safe. When you sign-up via Mobile using promo code N40 and place a bet of £10/€10 or more we will give you 4x £10/€10 free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply.
18+. Play Safe. New customers using EPM25. Mobile only. Applies to bets placed from 20:00 on 10th April 2021 until 20:00 on 13th April 2021. Max £1 bet at 25/1. Returns paid as 5 x £5 free bets (30 day expiry). Player & currency restrictions & terms apply.
All William Hill sign up offers for April 2021

William Hill Promo Code 2021

The current sports betting promo code for William Hill is N40. New customers can bet £10 to get £40 in free bets + £20 on casino via mobile (T&C's apply). Codes are also available for: sports, poker, games and bingo.

Follow an offer link for the full bonus description and T&Cs. Use the following link to view the casino codes.

William Hill ProductBonus DescriptionPromo Code
Sport Bet £10 Get 4x £10 Free Bets

18+. Play Safe. When you sign-up via Mobile using promo code N40 and place a bet of £10/€10 or more we will give you 4x £10/€10 free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply.

N40
Sport Bet £10 Get 2x £15 Free Bets

New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply.

H30
Sport £30 Free Bets + £10 Casino Bonus

New customers using promo code C40 only. 1x per customer. Min £10/€10 bet. Min odds 1/2 (1.5). Free bets paid as 2x £15/€15 (expires after 30 days). Max £10 Bonus. 35x wagering requirement. Max redeemable amount £25. Casino bonus expires 72 hours from issue. Eligibility rules, free-bet rules, game, location, payment-method, currency restrictions, stake contributions and terms and conditions apply

C40
Casino £20 No Deposit

New UK customers only. Opt in required. 1x per customer. Max £20 bonus on Casino only. 35x wagering requirement. Max redeemable amount £25. Bonus expires 72 hours from issue. Eligibility rules, game, location, currency and chip coverage restrictions, stake contributions and terms and conditions apply.

See The Offer
Casino £15 No Deposit

Opt in required. New UK customers only. 1x Bonus per customer. Max £15 Bonus on Casino only. 35x Wagering. Max. Redeemable £25. Bonus expires 72 hours after issue. Game weighting, chip coverage restrictions, games, player, country, Currency restrictions and terms apply.

See The Offer
Casino 100% Up To £300 + 50 Free Spins

Opt in required. New customers to Casino page only. 1x per customer. Min. Buy in £10. Bonus value 100% of Buy in. Max. Bonus £300. 40x Wagering, Max Redeemable £4,000. 50 Free Spins with x35 wagering will be awarded after the Buy in Bonus is completed, Max Redeemable £1000. Bonus expires after 7 days. Stake contributions, player, country, currency, game restrictions and terms apply.

See The Offer
Casino £10 No Deposit

Invite only. New UK customers to the Casino page only. Opt in required. 1 Bonus per customer. Max £10 Bonus with 35x wagering. Max withdrawal £25. Bonus expires 72 hours from issue. Stake contributions, games, player, country, currency restrictions and full terms apply.

See The Offer
Live Casino 100% Deposit Bonus Up To £100

New customers only. Opt in required. 1x per customer. Min £10 deposit. First deposit only. Live Casino tab only. Max £100 bonus. 70x wagering requirement. Max redeemable amount £1,000. Eligibility rules, game, location, chip coverage, currency, payment method restrictions, stake contributions and terms and conditions apply.

Claim Offer
Live Casino £10 bonus when you stake £10.

Opt-in required. X1 per customer. New customers only, min first deposit/transfer £10 to poker account. Game restrictions and Terms Apply. Twister Discovery Pack: 1X tournament tickets total value of €6. 3x €1 Age of the Gods Twister, 3X €1 Twister. £100 Bonus Money: WHPoints to redeem Bonus (two stage redemption rate), expires in 45 days. Bonus Spins: x40 wagering. expires in 14 days, Max redemption £20. Terms Apply.

Opt In
Live Casino 100% Up To £100

+18. Play Safe. New customers only. Opt in required. Min. £10 deposit. First deposit only. Quantum Roulette Live & Quantum Blackjack Live only. Max £100 bonus. 30x wagering requirement. Max redeemable £1,000. Bonus expires 7 days from issue. Eligibility rules, game, chip coverage, location, currency, payment method restrictions, stake contributions and terms & conditions apply.

See The Offer
Vegas £10 No Deposit Required

New UK customers to the Vegas page only. Opt in required. 1 Bonus per customer. Max £10 Bonus with 35x wagering. Max withdrawal £25. Bonus expires 72 hours from issue. Offer ends 31/12/2020. Stake contributions, games, player, country, currency restrictions and full terms apply.

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Vegas Deposit £10 Get £50 Games Welcome Bonus

18+. Play Safe. New UK customers only. Opt in required. 1x per customer. £10 deposit only. Max £50 Bonus. 40x wagering requirement. Bonus expires 72 hours from issue. Selected slots only. Eligibility rules, location, currency, payment method restrictions, stake contributions and terms and conditions apply.

Get Bonus
Vegas Buy in with £10 get a £30 bonus

Opt-in required, x1 per customer, new Vegas customers only. £10 buy-in required to receive £30 bonus, with 50x wagering on bonus. Bonus expires 7 days from issue. Game, player, currency and country restrictions and terms apply.

Go To William Hill
Vegas Get 50 free spins when you stake £10

New customers only. Opt in required. Once per customer. Fishin’ Frenzy Megaways™ only. Min £10 stake. Max 50 free spins at 10p per spin. Eligibility rules, game, location and currency restrictions and terms and conditions apply.

Opt In
Poker Deposit & Get £100 Bonus

Opt-in required. X1 per customer. New customers only, min first deposit/transfer £10 to poker account. Game restrictions and Terms Apply. Twister Discovery Pack: 1X tournament tickets total value of €6. 3x €1 Age of the Gods Twister, 3X €1 Twister. £100 Bonus Money: WHPoints to redeem Bonus (two stage redemption rate), expires in 45 days. Bonus Spins: x40 wagering. expires in 14 days, Max redemption £20. Terms Apply.

View Offer
Bingo 20 Free Spins on Irish Magic When You Stake £10

New customers only. Opt in required. 1x per customer. Irish Magic only. Min £10 stake. Max 20 free spins at 20p/spin. 20x wagering requirement. Free Spins expire 72 from issue. Eligibility rules, game, location, currency, payment-method restrictions, stake contributions and terms and conditions apply.

Opt In
Bingo 20 Free Spins When You Stake £10

New customers only. Invite only. Opt in required. 1x per customer. Strolling Staxx Cubic Fruits™ only. Min £10 stake. Max 20 free spins at 30p per spin. 20x wagering requirement. Bonus expires 72 hours from issue. Eligibility rules, game, location and currency restrictions, stake contributions and terms and conditions apply.

Opt In
✓ Tested and working - April 2021

How To Use The William Hill Promo Code

  1. Choose your preferred bonus code and offer, then follow the link on this page.
  2. At William Hill, click the 'Join Now' button.
  3. Fill in your registration details such as: username, address, password etc.
  4. Enter the promo code in the highlighted box (see screenshot).
  5. Click 'Create My Account' to complete the joining process.
  6. Deposit a minimum of £10 to activate the offer.
  7. The free bet will be available once your first bet has been placed.

Need further help or have any questions? Use the live chat or call William Hill on their UK freephone number 0800 0856 296.

Location of the William Hill bonus code box.

The William Hill sign up promo code box.

William Hill Offers For New & Existing Customers

William Hill Sports customers can play Free of 4 to win a prize pool of £1 Million.

Play for Free. Predict six games in which exactly three or four goals are scored.

Pick six matches correctly and win £200 in free bets (paid as eight £25 free bets).

Pick five matches correctly and win a £5 free bet.

Pick four matches correctly and win a £1 free bet.

  • This promotion runs from 00:00:01 (UK time) on Friday 11th September 2020 until 23:59:59 (UK time) on Monday 21st May 2021 (the promotion period).
  • Only goals scored within 90 minutes (plus injury time) will count. Goals scored in extra time or penalty shoot-outs will not apply.
  • If any match is abandoned, postponed and no official result is confirmed in that game week, the fixture will be considered void. Your remaining selections will run on and you will still be eligible for the prizes for correctly picking five or four correct selections.
  • We will add free bets to your account by midday the day after the last match has been played.
  • If you do not use your free bet within 30 days it will be deleted from your account.
  • The maximum value we will pay in free bets won in the game week is £1 million (the prize pool). If the value of all the prizes won is more than the prize pool, free bets will be split proportionately between winners.
Play Free or 4

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Sport customers can get free bets, bet boosts and more with Scratch of the Day.

Scratch and match a sport and event to win a prize.

  • a. Scratch of the Day will run from 00:00:01 (UK Time) on Friday 11 September 2020 until 23:59:59 (UK Time) on Friday 31st December 2021 (the promotion period).
  • One Scratch of the Day game per customer, per game day;.
  • To play Scratch of the Day, scratch and match a Sport and Event;.
  • If your Sport and Event match, you can then reveal your related prize;.
  • If your Sport and Event do not match, you are not a winner on that occasion;.
  • Each Scratch of the Day winning prize will have a separate set of terms and conditions which will be displayed to you once you have scratched, won and revealed your prize;.
  • You may be required to “Opt-in” to your prize by following instructions on the promotion presented;.
  • You must not share any offer that you receive with any other person. You are only eligible to receive and/or participate in any of the offers through playing Scratch of the Day;.
  • At no time are you obligated to proceed to “Opt-in” to any such promotion; Player, country, currency, market restrictions and terms apply.

Example:

Click the Scratch of the Day banner and scratch and match a sport and event to win a prize.

Play Scratch of the Day

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Sport customers can use #YourOdds by tweeting @WilliamHill with their football doubles, trebles and fourfolds to get a price for their bet.

Every week all Premier League, Championship, League 1 and League 2 matches, plus selected live games on BT and Sky Sports can be combined in multi-match offers.

  • If any leg of the #YourOdds bet is made void, then the whole bet will become void. The exception to this is if the outcome of the bet requested can still happen. For example: If part of the bet requested consists of one of two named players to score at any time during a match, bets placed on that market will stand if one or both of those players play any part in that match.
  • If part of the bet requested consists any two from five named players to be shown a card at any time during a match, bets placed on that market will stand if two or more of those players play any part in that match.
  • Any #YourOdds offers that come through the other customer service channels will not be accepted. They must be asked for via Twitter only as explained above.
  • For non-televised Championship, League 1, League 2 and Scottish Premiership matches, requests can only be made for single games only, not multi-match combinations.
Get #YourOdds

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Sports customers can get 3 Bet Boosts to use on horse racing singles every day, up to £20 win (£20 each way).

Just tap the Bet Boost button on your bet slip.

  • “Racing Bet Boosts” will be made available every day at 00:00:01 until 23:59:59;.
  • Three “Racing Bet Boosts” per customer, per day;.
  • If you fail to use and Boosts they will expire and may not be used on any subsequent day;.
  • The maximum permitted stake is as follows: GBP 20, EUR 20, AUD 40, CAD 40, DKK 160, HKD 230, JPY 2600, SGD 40, SEK 240, USD 20 and CHF 30;.
  • Must be placed as a Single only; Multiple Bets do not count towards this offer;.
  • Can only be used on Horse Racing bets;.
  • Bets place using a Free Bet (in whole or in part) will not qualify;.
  • Cannot be used in conjunction with Flash Odds, Enhanced Odds, any free bet or any other promotion;.
  • On Each Way bets, the Boost will only be applied to the Win part of the bet. The place part will be struck at the original price;.
  • The Boost can only be used once and cannot be partially redeemed;.
  • If the bet is void, the Bet Boost will be cancelled and will not be replaced by another;.
Get Bet Boosts

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Sport customers can boost or insure their their Acca with Acca Freedom.

Either boost the odds of trebles and above to win more, or insure your bet against one bad result from five or more selections to get your money back as a free bet of up to £20.

Add 3 or more qualifying selections to your betting slip to trigger your Bet Boost in rewards.

Add 5 or more qualifying selections to trigger your acca insurance in rewards.

Click on ‘Rewards available to apply’ and choose either ‘Boost’ or ‘Insurance’.

Boost - Select to boost the price of your acca of 3 or more selections, up to £20.

Insurance - Select to insure your acca of 5 or more selections (each selection 1/5 (1.2) or bigger) so if just one selection loses, we'll get your stake back as a free bet up to £20.

Add your stake and place your bet.

  • The promotion runs from 00:00:00 (UK time) on Friday 28th August 2020 until otherwise stated.
  • If you take part this promotion, you can choose to get one bet boost or acca insurance between 00:00:00 (UK time) and 23:59:59 (UK time) every day of the promotion period.
  • If you choose to use the bet boost, the insurance option for that day will be removed, and vice versa. So if, for example, you choose ‘Insure’, you will not be able to use a bet boost that day.
  • If you do not take up the boost or insurance option, it will expire. You cannot use it on another day.
  • Bets you place using free bets (whether for the full value of the bet or just some of it) will not count towards this promotion.
  • The maximum bet you can get better odds on by using the bet boost is £20 (or the equivalent in another currency).
  • You must use the bet boost on a minimum of three and a maximum of twenty-five selections, and you can only use it for in-play/pre-match bets on any sport, except horse racing and greyhound racing.
  • You must use the full bet boost, and you can only use it once.
  • If you use the bet boost for an each-way bet, the bet boost will only apply to the ‘win’ part of the bet.
  • Any ‘cash-in’ value will be calculated at the original price of the bet, not the boosted price.
  • If the bet is made void (considered to have never been placed) because one or more of the selections are postponed, the bet boost will be cancelled and will not be replaced that day.
  • You cannot use bet boosts with flash odds, enhanced odds, any free bet or any other promotion.
  • Your bet must contain a minimum of five selections at odds of 1/5 (1.2) or more.
  • You can only use the insurance on pre-match bets on sport, (except horse racing, greyhound racing and virtual markets) with a settlement time after 00:00 on 1st August 2020. In-play markets will not count.
  • Your bet must be placed as a straight-accumulator bet. Named multiple bets and permed bets do not count towards this promotion.
  • If you use the insurance for an each-way bet, the insurance will only apply to the ‘win’ part of the bet.
  • Any subsequent bets that contain the same selections will not count towards this promotion.If one or more selections are made void or the match is postponed, and this means that the bet has fewer than five eligible selections, the bet will not qualify for insurance and will not be replaced that day.
  • The maximum free bet you can get is £20 (or the equivalent in another currency).
  • Free bets from using the insurance will be added to your account within two hours after the last selection has been resulted.
  • If you do not use the free bet within 30 days after it is added to your account it will be deleted.
  • You cannot take the value of free bets as cash, and the value of any free bet will not be returned with winnings from it.
  • If you use only part of the free bet, the remaining amount will be lost.
  • You will only be able to use ‘Cash in my bet’ if you have chosen ‘Bet Boost’. You will not be able to use ‘Cash in my bet’ if you have chosen acca insurance.
  • You cannot use insurance with any handicap, total points or enhanced markets (including flash odds, enhanced odds, super odds), for any free bet or for any other promotion.
Place an Acca

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Sport customers will get Best Odds Guaranteed on all UK & Irish horse racing and greyhound racing. Take the price and if the SP returns greater, you'll get paid out at the bigger odds.

  • Available from 10:00 on the day of the race until the off. Bets placed before will be settled at the price taken, or at SP if no price has been taken (Effective from 00:00:01 on Sunday 1st December 2019);.
  • Available on the "win" market on all UK & Irish Horse Racing & Greyhounds;.
  • In the case of a non-runner and prices reverting to SP, then Best Odds Guaranteed do not apply;.
  • Player/payment method/country restrictions apply;.
  • The maximum benefit for best odds guaranteed is capped at £25,000 per customer per day across all applicable channels.

Example:

Back a selection in the morning at the William Hill Early Price of 4/1. If the SP returns at 5/1, you'll get the bigger price of 5/1. If the SP returns at 3/1 you'll still get paid at 4/1.

Get Best Odds

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill customers who create an Acca with 3 selections or more will enjoy the Biggest Ever Bet Boost, available to use on any sport, excluding Horse Racing or Greyhounds, up to £20.

  • “Bet Boost - Acca” may only be used on William Hill's UK mobile and new desktop site only.
  • One “Bet Boost - Acca” per customer, per day.
  • Available on trebles or above.
  • “Bet Boost - Acca” can be used on any sport, excluding Horse Racing or Greyhounds.
  • “Bet Boost - Acca” will be made available every day at 00:00:01 until 23:59:59.
  • If you fail to use a “Bet Boost - Acca” it will expire and may not be used on any subsequent day.
  • “Bet Boost - Acca” may not be used in conjunction with Flash Odds, Enhanced Odds, any free bet or any other promotion.
  • On Each Way bets, a “Bet Boost - Acca” will only be applied to the Win part of the bet, the place part will be struck at the original price.
  • “Bet Boost - Acca” can be used pre-match or in-play.
  • Any Cash In Value will be calculated at the original price, and ignore the “Bet Boost - Acca” price.
  • “Bet Boost - Acca” can only be used once and cannot be partially redeemed.
Place Your Acca

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Sports customers can get 10% of their losses each week back as a free bet up to £100 when they place an in-play bet on Cricket.

  • A “week” long period runs from Monday at 00:00 to Sunday at 23:59;.
  • Bets must be placed on Singles. Multiples bets do not count;.
  • Bets must be placed in-play. Pre-match bets do not count;.
  • If a match is postponed/abandoned and the bet deemed void, the stake will not be included as part of your losses;.
  • Maximum free bet of £100 per week;.
  • 10% of net losses is calculated as the sum of stakes less the sum of all winnings from in-play cricket bets in the week;.
  • Free bets will be paid by midday (UK time) every Monday.
  • Free bets will be available for 4 days.
  • Free bets can be used on any sports event (excluding tote, pool, and lottery bets).Example:

Example:

Stake a total of £200 in-play bets and receive total returns of £20 from those bets. Your net losses would be £180 and your free bet would be £18 (i.e. 10% of your £180 losses)

Bet on Cricket

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Sports customers can get double #YourOdds on selected events each week.

Double #YourOdds are #YourOdds prices that have been doubled for a limited amount of time. They're available each week on some of the biggest events on the sporting calendar.

  • Available online for a limited time only.
  • Stake limits apply.
  • Singles only.
  • Cash in is not available.
  • Double #YourOdds bets do not qualify for Bet Boosts.
  • William Hill have the right to modify or restrict how much is placed on any market per customer.
Get Double #YourOdds

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill customers have more chance of winning each-way earnings with extra places on several high-profile races each month. Sometimes up to double the number of places.

  • Minimum runners will apply for enhanced place terms.
  • Enhanced each way terms at 1/5 odds unless otherwise stated.
Get Extra Places

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill customers can get hugely enhanced prices available for a limited time with Flash Odds.

They’re available every day for racing and for plenty of other big events, including Premier League, FA Cup and Champions League football.

  • Available online for a limited time only.
  • Stake limits apply.
  • Singles only.
  • Flash Odds bets do not qualify for 4 Means More and Bet Boost.
  • Racing Flash Odds do not qualify for live streaming, High 5, 2 Clear or any other promotion.
  • William Hill have the right to modify or restrict how much is placed on any market per customer.
Look For Flash Odds

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Sport customers can choose more places or get bigger odds on every UK race.

Pick Your Places and Lengthen Your Odds are available on all UK horse racing from 10am on the day of the race.

Pick Your Places T&Cs

  • Pick Your Places is available on all UK horse racing from 10am on the day of the race.
  • Pick Your Places markets are singles only markets. Multiple bets will not be available.
  • In the event of non-runners, William Hill may remove the availability of a Pick Your Place markets.
  • Rule 4’s will apply to all Pick Your Places markets in the event of non-runners.
  • Pick Your Places is a promotional offer against standard EW terms. In the event of non-runners and if standard place terms change, then the Pick Your Place terms will also change (including changes to the number of places available and/or the market place fraction).
  • If the number of runners in the race becomes equal or more than the number of places available on a Pick Your Places market, this Pick Your Place market will be made void.

Lengthen Your Odds T&Cs

  • Lengthen Your Odds is available on UK horse racing from 10am on the day of the race.
  • Lengthen Your Odds markets are singles only markets. Multiple bets will not be available.
  • In the event of non-runners, William Hill may remove the availability of a Lengthen Your Odds markets.
  • Rule 4’s will apply to all Lengthen Your Odds markets in the event of non-runners.
  • Your bet is a winner if the horse wins by over the distance stated.
  • The market is settled on the official result.
  • William Hill reserves the right to remove the availably of any Lengthen Your Odds market.
Pick Your Places

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Sport can get 10% back on In-Play tennis losses every week, up to £100 in free bets.

  • Promotion runs weekly from 00:00 Monday to 23:59 Sunday.
  • 10% of net losses paid back as a free bet.
  • Maximum £100.00 free bet.
  • Bets must be on tennis markets only.
  • Bets must be single bets only. Multiples will not count.
  • Bets must be In-Play bets only, Pre match markets do not count.
  • 10% of net losses calculated on basis of total qualifying stakes less total winnings in the relevant week of the promotion.
  • Free bets must be wagered within 4 days.
  • Free bets credited at Midday on the Monday after the week has ended.

Example:

Place £50 on in-play tennis bets. If your bets lose you will receive £5 in free bets (10% of £50).

Bet on Tennis

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill sport customers can get Top Price Guaranteed on selected Enhanced Odds.

  • For bets placed through our website, William Hill compare prices with those on the Bet365, Paddy Power, BetVictor, SkyBet, Ladbrokes, Coral and Betfred websites.
  • Price comparisons do not include any price boosts, enhanced odds or special offers from the competitors named above.
  • William Hill do not have to match a price if it is higher than the ‘lay’ price on exchange sites (sites where customers place and lay bets against each other and the exchange company takes a proportion as commission). For example, if the industry top price was 6/4 (2.5) and on the Betfair exchange (www.betfair.com) the ‘lay’ price was 2.44, William Hill would not have to offer the 6/4 (2.5) price.
  • If, at any time during the top-price period, William Hill notice that any of their competitors are displaying a better price on the event markets, they will adjust their price immediately to match it or beat it.
  • William Hill can change or withdraw the top-price guarantee at any time and without giving notice, but this will not affect any bets placed before the change or withdrawal.
Get Top Price

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Poker customers can win up to €5,000 with Football Predictor.

Opt in, make a prediction and complete the weekly missions to receive tickets to tournaments and cash prizes.

Number of predictionsLow MilestoneHigh Milestone
0-2€500 Predictor Freeroll Ticket€1,000 Predictor Freeroll Ticket
3-4€1,000 predictor Freeroll TicketGeneral €10 Ticket (7 day)
5-6General €5 Ticket (7 days)General €20 Ticket (7 days)
7-8General €10 Ticket (7 days)General €50 Ticket (7 days)
9General €20 Ticket (7 days)General €100 Ticket (7 days)
10€500 Cash€5,000 Cash
  • You need to opt in each week you want to take part.
  • The promotion runs each week from 08:00:01 (UK time) on Monday 29th March 2021 to 23:59:59 (UK time) on Sunday 9th May 2021 (the promotion period).
  • Earn points at the tables Monday to Sunday each week to win tournament tickets.
  • Low Milestone: Earn 20 points.
  • High Milestone: Earn 25 points.
  • The weekly missions are available for a ‘qualifying period’. Each qualifying period starts on Monday at 00:00:01 UK time and ends on Sunday at 23:59:59 UK time.
  • Weekly €500 and €1,000 Freerolls are every Tuesday at 18:15:00 (UK time) and begin on Tuesday 6th April 2021 until Tuesday 11th May 2021.
  • Match predictions will be available each week during the promotion period on Monday and cannot be modified once selected.
  • Maximum of 10 prediction per week.
  • Player prediction options are Home team wins, Draw or Guest team wins.
  • If you win a tournament ticket you must use it within seven days of it being added to your poker account unless stated otherwise. If you don’t use it in time, it will automatically be deleted.
  • €500 and €5,000 “Predictor Freeroll” tickets will expire 48 hours from issue.
  • Cash prizes will be added by 17:00:00 each Monday during the promotion period.
Play Football Predictor

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

The William Hill Players Club rewards all customers with Club benefits when they earn Club Points. Customers must play poker to accrue WHPoints and reach their desired Club status. Customers can then earn Club Points and convert their Club Points to rewards.

Players accrues WHPoints (WHPs) as follows for GBP/USD games:

  • 14 WHPoints (WHPs) every £1. raked on cash tables or £1.00 in tournament fees paid.
  • 9 WHPoints (WHPs) every $1.00 raked on cash tables or $1.00 in tournament fees paid.
Club StatusWHPoints Required
ClubStatus10
ClubStatus225
ClubStatus3200
ClubStatus4400
ClubStatus51,000
ClubStatus65,000
ClubStatus712,000

The Monday Top Up

Get €0.5 cash in return for every 50 WHP's you earn each week this month.

The Freerolls

Players of at least ClubStatus2 at William Hill Poker hcan access a schedule of daily and monthly freeroll tournaments. You're eligible for entry into these exclusive daily & monthly tournaments, depending on your Club status. The higher your status, the more tournaments you have access to.

The Shop

Swap your points for cash or tournament tickets or live event Packages. Depending on the amount of Club Points you have in your William Hill Poker account you can receive various rewards, ranging from €2 and all the way up to €2,500.

Earn Club Points

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Poker customers can take part in their weekly Twister Race with a total of €12,500 to win.

  • The weekly qualification periods are Mondays 00:00 UK – Sundays 23:59 UK.
  • Customers can win up to €1000 in cash every week.
  • Race position is determined by the amount of points achieved in the following leaderboard points calculation table during the race periods:
Twister Buy InPoints: Twister LostPoints: Twister Won
€112
€224
€5510
€101020
€202040
€5050100
€100100200
  • Prizes are as follows:
PlacePrize
1€1,000 Cash
2€700 Cash
3€550 Cash
4€400 Cash
5€300 Cash
6€200 Cash + 3x€10 Twister Ticket
7-10€100 Cash + 3x€10 Twister Ticket
11-50€50 Cash + 4x€5 Twister Ticket
51-100€30 Cash + 4x€5 Twister Ticket
101-150€20 Cash + 4x€5 Twister Ticket
151-2503x€5 Twister Ticket
  • Customers must opt in to be eligible for a prize.
  • If more than one player finishes the race with the same amount of points, the players will be ranked according to the number of Twisters played.
  • Prizes will be credited to customer’s accounts within 72 hours of the race end date.

Example:

A William Hill Poker customer buys in to a Weekly €12,500 Twister Race and comes in 4th position. They will then win €400 cash. If the customer had ranked 251st position, they would not win a prize, as prizes are only awarded to the first 250 positions.

Play Twister Poker

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Bingo customers can win one of 50,408 prizes with the £1m Slots Giveaway.

Stake £10 on qualifying games to earn a prize draw ticket. Stake £10 on double-entry games to get 2 tickets.

Double entry games:

Week 1: Highland Reels Jackpot

Week 2: Bouncy Balls

Week 3: Age of the Gods™: Lord of Lightning

Week 4: Shaman’s Dream 2 Jackpots

Prizes

Week 1: £150,000

Week 2: £230,000

Week 3: £270,000

Week 4: £350,000

  • Opt in required once for the whole promotional period.
  • The promotion runs from 08:00:01 (UK time) on 22.03.2021 until 23:59:59 (UK time) on 18.04.2021 (the promotion period).
  • During the promotion period there will be 2 prize draws each week.
  • Place a stake of at least £10 (the minimum stake) on any promotion game to get one entry, or on a double-entry game to get two entries into that week’s prize draw.
  • The promotion is available on several websites in the Virtue Fusion network. Players from other operators using the Virtue Fusion network can take part in the promotion.
  • In each draw the max total prize is £350K.
  • Tickets can only be bought with sterling, euro or US dollar.
  • Eligibility rules, location restrictions and terms and conditions apply.
Earn Draw Entries

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Bingo customers can play Bonus Drop for free each day for the chance to win free spins and cash prizes.

To play, select either left, middle, or right, drop the disc and then watch it fall to see if you’re a winner.

  • The promotion runs every day from 08:00:01 (UK time) on 01.12.2020 to 23:59:59 (UK time) on 31.05.2021 (the promotion period).
  • Individual promotion terms apply.
  • One chance a day to qualify for a bonus.
  • Eligibility rules, location restrictions and terms and conditions apply.
  • This promotion is only available to UK customers with an online account held in pound sterling.
Play Bonus Drop

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Bingo customers can earn loyalty points whenever they buy bingo tickets or play games with cash funds through the Bingo Club. Loyalty points can be exchanged for bingo bonus money or games bonus money.

  • When customers spend £1 on bingo tickets or £10 on slots or £5 on scratchcards they will earn 1 point.
  • The Bingo Club levels are as follows:
Level NameGet 50p Bonus forHow to Move Levels
Little Duck75 pointsEarn 150 points to move to Two Little Ducks
Two Little Ducks50 pointsEarn 500 points to move to Halfway House. Earn 120 points each month to stay at this level
Halfway House40 pointsEarn 2,000 points to move to Queen B. Earn 400 points each month to stay at this level
Queen B35 pointsEarn 5,000 points to move to Sunset Strip. Earn 1,600 points each month to stay at this level.
Sunset Strip30 pointsEarn 4,000 points each month to stay at this level.
Top of the Shop25 pointsThis Level is by Invitation only
  • When earning of loyalty points, stakes are cumulative and do not have to be staked in one individual game. If a player stakes 10p per game over 10 games, then they will be awarded 1 loyalty point in the final game played.
  • A customer’s Bingo Club level is determined by the number of points earned during each calendar month.
  • Points can be redeemed for either Bingo Bonus or All Games bonus for use in the Bingo site only (excluding ‘Number Games').
  • Points can only be redeemed for multiples of 50p in bonus funds.
  • Any earned points that have not been redeemed within 90 days from end of the calendar month in which the points were earned will expire.
  • If a customer does not meet the minimum spend requirement for their current level within a calendar month, they will drop one level on the first calendar day of the subsequent month.

Example:

At Little Duck level, a customer can get a 50p bonus for 75 points. To earn 75 points they would need to stake £75 on bingo tickets in a calendar month.

To move to the next level which is Two Little Ducks, the customer would need to stake £150 on bingo tickets to earn 150 points – the amount required to move to the next level. At this level they could exchange 50 points for a 50p bingo ticket, so if they exchanged 150 points they would receive three 50p bingo tickets.

To remain at Two Little Ducks, they would need to earn a further 120 points within a calendar month, or be downgraded to the Little Duck loyalty level.

Earn Loyalty Points

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Bingo customers can play daily free Bingo.

Just head to the Bargain Basement room and play free games for prizes every day. You can also buy a Superbook ticket between 08:00 and 23:00 for the chance to claim a Super Prize.

  • The Promotion runs on the hour from 08:00 (UK time) to 23:00 (UK time) every day until further notice.
  • Bargain Basement room only.
  • The free games will be available daily across the Bargain Basement room and in the Superbooks games only.
  • Upgrade to Superbook tickets for 5p per ticket and get 5x the prize money of free tickets.
  • Free game prizes will be credited as Bonus.
  • Superbook game prizes will be credited as cash.
  • Max individual game prize is £2.50 free play and £12.50 Super play.
  • Progressive and fixed Jackpots can't be won on free Bingo tickets.
Play Free Bingo

T&Cs apply, 18+. Follow the link to read the full terms and conditions. Offers can be withdrawn or changed at any time so it's always best to check direct with the operator before continuing. The timeliness and accuracy of this offer summary cannot be guaranteed.

William Hill Promo Code C30 Terms & Conditions

Available online and to new customers all you need to do is register a new account using the Promo Code C30. Then simply place your bet on any sports with a minimum deposit of £10/10€ with single/cumulative odds greater than 1/2 (1.5) and your free bets will immediately be credited to your account. Existing customers using 'duplicate' accounts will not qualify for the offer as it is limited to one new account per person, household address, debit card or IP number. The free bet stake is non-refundable, it is not included with any winnings, cannot be partially redeemed and does not count towards a qualification to view streamed events. Due to the abuse of these promotions, the only payment methods accepted for any free bet sign-up offer are debit cards, Cash Direct, bank transfer or cheque. Customers using any other online payment methods, including all forms of eWallet, to deposit funds will not qualify for any free bet sign-up offer. This William Hill promotion is only available to residents of the UK, Republic of Ireland, Canada, and the Netherlands.

Key Terms at a Glance
  • Bonus Multiple - 100%
  • Minimum Deposit - £10
  • Max Bonus - £30
  • Minimum Rollover - None
  • Free Bet Expiry - 30 Days
  • Minimum Odds - 1/2 (1.5)
  • New Customers Only
  • Code Expiry - Ongoing
Get Bonus

C30 Sports Bonus Code Examples

Winning Example
  • Sign up for a new account at William Hill using the promo code, and deposit £10.
  • Place a winning £10 bet on the Champions League Final at odds of 3/2. Generating a profit of £15.
  • Account balance is now £25 (£10+£15).
  • Because you have wagered your initial £10. 3 x £10 free bets will be applied to your account.
  • Your balance of £25 can now be withdrawn and your 3 x £10 bets used over the next 30 days.
  • Any winnings from free bets will exclude the initial stake. For example, a winning bet at 2/1 will leave a balance of £20.
Losing Example
  • Deposit £10 in a new William Hill account.
  • Place a losing bet on the Atlanta Falcons at the Superbowl at odds of 13/10. leaving an account balance of zero.
  • Despite your losing bet, 3 x £10 free bets will be applied to your account.
  • There are still 3 chances to return your account to profit using your free bets over the next 30 days.

Mobile Welcome Bonuses

The following are William Hill apps available from the iOS mobile app store. Promotional codes can be used within each app during registration.

Compare Bookmaker Promo Codes

Follow each bookmaker link to find the latest bonus codes and offers available alongside key terms and conditions.

Why Sign Up With William Hill?

Widest Selection of Promo Codes
  • Free acca insurance on 5 selections or more.
  • Priority access card for instant withdrawals.
  • Best odds for UK & Irish racing.
  • Money back if you miss out by one accumulator insurance.
Unique Features
  • Live betting with extensive streaming via William Hill TV.
  • Regular podcasts and live radio.
  • Cash in a bet before the game has finished.
  • Wide range of casino and gaming options.
Trustworthy
  • One of the UK’s oldest bookmakers.
  • First UK bookie to enter the US market.
  • UK Gambling Commission License Number 39225.
  • IBAS Registration Number 707.
Wide Range of Markets
  • Extensive football and sport markets.
  • Mobile betting on 150 different markets.
  • Live betting updates & punditry from the radio team.
  • Reliably process up-to one million bets each day.

William Hill FAQ

William Hill regularly offers new customers the opportunity to earn a free bet or bets when they open an account and place a qualifying bet. You will find a promo code above which you will need to enter when you create your new account.
William Hill promo codes for new customers change regularly. Some of these are only valid for the duration of specific events while others may be valid for longer. Make sure you are able to fulfil the requirements of the promo code you have chosen before you sign up.
William Hill promo codes may offer many different sign up bonuses. Some of the most common ones you will find include:
  • Super Enhanced Odds - This type of promo code offers you enhanced odds on an event or market. Such as "England to score @50/1". There is normally a maximum bet limit and returns are paid in free bets.
  • Matched Bet - Matched bet promo codes offer a free bet, based on the value of your initial bet. For example get 4 x 25% of your initial stake, so if you bet £100, you would receive 4 x £25 free bets.
  • Bet & Get - Bet & Get codes will give you a free bet of a set value, based on a minimum initial bet. For example, bet £10 and get a £5 free bet.
After you've met any qualifying criteria, a free bet token will be credited to your account. Your free bet will be shown once you have added a valid selection to the bet slip and you simply need to use the drop down to select your free bet and then place your bet as normal.
First check the eligibility criteria and expiry dates of the promo code you are using. If you meet all these criteria and still have problems claiming your bonus you can contact William Hill customer services by phone on 0800 0856 296 or live chat to help resolve your query.
William Hill offer many bonuses for existing players. They regularly offer bonuses and prizes to poker and casino players as well as promotions for sports bets, particularly horse racing.
Many promo codes are strictly reserved for New William Hill online customers. Only one account is allowed per household or per IP address.

Company Overview

2007 William Hill homepage

2007 William Hill Homepage

William Hill is named after its founder, born in Birmingham in 1903. While working in a local factory he started collecting illegal bets from the locals. In 1929 he moved to London where he started taking bets at the Greyhound track and went on to open an illegal gambling den in Jermyn Street in 1934. He produced the first fixed-odds football coupon in 1944. William died in 1977, a year after his retirement. The first legal William Hill betting shop was opened in 1966 but changed hands many times before being acquired by Brent Walker in 1989. The previous owners Grand Metropolitan had exaggerated its worth and in 1997 Brent Walker collapsed with debts exceeding £1.3bn and the firm was bought out by the Japanese Investment Bank Nomura, following an investigation by the Serious Fraud Office which saw two of Brent Walkers Directors receiving jail sentences.

In 2005 the company purchased 624 betting shops from Stanley Leisure; the acquisition took the company past Ladbrokes into first position in the UK betting market. In November 2008, William Hill went into partnership with Orbis and Playtech, launching their business online.

In 2012, they became the first UK ‘bookie’ to break into the US market acquiring three chains in Nevada, the only American State to allow fully-fledged gambling. Further securing their place as a market leader. William Hill has offices in the UK, Gibraltar, and Ireland. They offer betting by phone, mobile, internet or at one of 2300 UK-wide betting shops.

Register and Claim Your £60 Bonus

William Hill Promo Code rating by aceodds.com:

Full Star Full Star Full Star Full Star Half Star
4.5 stars out of 5.
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